Today, having an online presence is very important because customer behaviors are evolving, and more of them are searching for products and services online every day. However, simply having a website for your business is not enough. You need to make it visible to attract traffic that you can convert […]
Business
One of the main purposes of a business website is to convert website traffic into revenue. This means creating calls to action (CTAs), building sales funnels and curating interesting, valuable content for those browsing your website. But there are multiple ways to optimize your website for conversions and usher potential […]
Scientists may tell you the last dinosaurs died out 65 million years ago, but they haven’t met your boss. The very definition of old school; she’s the kind of person who only begrudgingly accepted email because she’s still convinced the internet is a fad. But she’s the decision-maker and the […]
Businesses should always be where the customers are, so they should be on the internet. After all, it’s where we find and pay for products and services. Companies should make sure they have a content marketing strategy for search engines. If you own a business, your strategy should design your […]
submitted ASBTDC Director Mary Beth Brooks In 2021, the expanded team of consultants and specialists with the Arkansas Small Business and Technology Development Center at the U of A helped a record number of new and existing clients achieve success in starting and growing small businesses in […]
If you want to take your business to next level don’t forget to apply these top 10 Web 3.0 marketing strategies A Web 3.0 environment enhances the user experience by providing rich and interactive advertising opportunities. This is a boon for marketers because they can now deliver more targeted ads […]