“We don’t have enough content on the website. We need to publish 100 pages per month.” That is typically what I hear from the C-suite and across departments when they hire an SEO director for the first time at an enterprise company. Content has long been considered the holy grail […]
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Shopping for a wedding dress should be just as joyous, welcoming, and self-expressive as the occasion you’re celebrating. But — spoiler — that isn’t always the case, considering limited sizing options, a myriad of obstacles to physically go into a store, and good old gate-keeping (why is pricing info so […]
Many of us get to a stage in our careers as SEO professionals where we feel a little bit stagnant. We’ve been optimizing sites for a while and feel pretty confident that we can do it well.. but there’s that nagging thought there’s more we could be doing. That there […]