Contributed by Robert Kravitz, AlturaSolutions Many cleaning professionals believe there is a “secret” to effective search engine optimization (SEO), and unless you know that secret, your site won’t rank on Google. The reality is, there is no secret. SEO comes down to using a few, easy to learn strategies. That’s […]

Franchises, like all local businesses, require local SEO to rank in the search engines and reach new potential customers. That includes SEO best practices such as optimizing the websites of individual franchise locations and creating business listings in national and local directories. However, SEO for franchises differs from regular local […]